Clients & Collaborators
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ML & Data Analytics
Research scoring 115 gameplay episodes across 5 games and 3 frontier models.
ML & Data Analytics
Data visualization, geospatial research, and policy analysis of LA's shade inequality.
Graphic Design
Brand identity for a European slow-fashion house — logo, color, campaign, and launch materials.
Graphic Design
Posters, stickers, merch, and social content for MOCA Teen Night — a citywide event of 500+ guests.
Consulting
A go-to-market layer for Claude — intelligence, deploy & host, and optimize so founders can launch, not just build.
Graphic Design
Two self-branded resumes — one for now, one for the version of me still arriving.
ML & Data Analytics
Chest X-ray classification comparing CNN, SVM, and Random Forest.
Consulting
WINTR//CORE — a collab pitch that puts Crocs into extreme sportswear through Winter X Games.
Product Design
UX/UI and web design for SHIFT SC.
Product Design
Ideation to physical prototype, user research, Figma app, Fusion 360.
Consulting
Strategy deck for Whiskware.
Graphic Design
Poster series for GOGO — a brand blending 1960s fashion with West African tailoring.
ML & Data Analytics
Interactive data site linking social-media sentiment and activity to meme-coin and Bitcoin prices.
Product Design
UX/UI design for a live client product.
Communications teen intern — posters, merch, and social for a citywide Teen Night of 500+ guests.
Overview
Planned citywide teen night of 500+ teens on the communications team. Marketed the event in person and across social media platforms by creating promotional posters, stickers, merch (hoodies and reusable bottles), and video content. Collaborated with artists and museum professionals to promote museum inclusion for underrepresented youth.
Gallery
Skills & Tools
Poster series for GOGO — a brand blending 1960s fashion with West African tailoring.
Overview
GOGO blends bold 1960s fashion with the timeless artistry of West African tailoring. These posters carry that energy into print: three colorways of the same walking-boot composition, built around the GOGO mark.
Gallery
Skills & Tools
Discover Europe's best fashion — no passport needed.
Overview
Estera bridges continents, connecting American customers to Europe's best fashion houses. I built the brand system — logo, color, campaign language, and launch materials — around slow, handcrafted European fashion. The identity covers site, social, and pitch work that makes the house feel like a bridge between cultures, not just a storefront.
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Skills & Tools
Tell-A-Tale: an improv storytelling experience from ideation to prototype.
Overview
Tell-A-Tale is an improv storytelling experience where anyone can be anything. It consists of dice that give kids prompts for stories and puppets they can build — featuring socially and emotionally complex characters. I created the product from ideation to prototyping and a full business plan, pitching directly to Mattel designers. Work spanned user research, a Figma app, and Fusion 360.
Gallery
Skills & Tools
Interactive insights into LA's shade-inequality problem. With intuitive and insightful data visualizations, policy proposals, strategy in anticipation of the 2028 olympics, and "cool roof" solutions.
Overview
For this project we researched the current problem area, identifying key issues and historical practices like redlining which have exasterbated this issue. To communicate the problem more effectively, we used data visualization techniques to map canopy coverage against heat levels, revealing clearly how poorer neighborhoods receive less shade and as a byproduct, experience higher temperatures and worse health conditions. Following the research, we looked for solutions, drawing heavily from Shade-LA. We came up with an easy to implement change to tree spacing guidelines, as well as drawing inspiration from New York's "cool roof" solution. We also researched next-steps and ways to realistically implement these ideas.
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Skills & Tools
Responsible AI Browser Extension exposing biases and addressing accessibility gaps for AI tools.
Overview
Eth-X is a browser extension and website that exposes biases in AI while also providing tools for underprivileged communities to learn about and use AI. It detects bias using a self-made adversarial test set, breaks down complex AI policies through a summarized terms and conditions page for popular AI brands, and provides interactive resources like news articles and videos to keep users informed about recent news in the field and to bridge the AI literacy gap. Users can also file claims to report misuse or request to add a new company.
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Skills & Tools
Discover how social media activity affects financial assets like Bitcoin and meme stocks.
Overview
MemeSocial looks at how social-media sentiment and posting volume relate to asset prices — with an emphasis on separating hype-driven market psychology from fundamentals. The site visualizes that link through interactive charts and a scenario simulator, so users can explore how shifts in online sentiment and trend dynamics may influence future price movements. Sentiment and post-frequency data come from the LunarCrush API.
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Skills & Tools
UX/UI design for a live client product.
Overview
UX and UI design for a live client furniture product. Add process notes, screens, and the live link here. Images go in img/furniture/.
Skills & Tools
With Arkadium and Iovine and Young Academy, evaluating whether frontier LLMs can reason under structured, rule-bound conditions.
Overview
We asked a simple question: can frontier models actually follow rules when the world is a game? I helped design and run an evaluation of Claude Opus, Gemini, and Grok across 5 Arkadium games and 115 episodes, scoring every turn in real time as a rule violation, a legal but sub-optimal move, or a strategic one. Models were strong at logical deduction — 94.3% competency on Ancestral Lines — and weak wherever spatial awareness mattered. Play also got worse as sessions ran longer, and 18.1% of all moves were illegal, including nearly a third of Grok's. Gameplay here is a stress test for constraint-following, not just a leaderboard.
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Skills & Tools
Chest X-ray classification comparing a CNN, SVM, and Random Forest as a clinical decision-support study.
Overview
This project asks whether machine learning can reliably distinguish pneumonia from healthy lungs in chest X-rays — and whether those predictions can help clinicians screen faster. I trained and compared three models on ~5,800 grayscale X-rays: a convolutional neural network, an RBF support vector machine, and a random forest. Random Forest led on this data scale (82.4% test accuracy, AUC ~0.98), with the CNN close behind at 80%. The models are framed as a second-opinion tool, not a replacement for clinical judgment. Full code lives in the pneumonia_classification folder of my ML projects repo.
View on GitHubGallery
Skills & Tools
Poster series designed for Masjid Al Mumin.
Overview
A poster series for Masjid Al Mumin. Drop the finished posters into img/masjid/ and uncomment a gallery block (copy one from MOCA or Estera) when you are ready.
Skills & Tools
UX/UI and web design for SHIFT SC.
Overview
Website design for SHIFT SC. Drop screens and process into img/shift/ when they are ready to show.
Skills & Tools
Strategy deck for Whiskware.
Overview
A consulting deck for Whiskware. Add the finished slides to img/whiskware/ and they will sit in the gallery here.
Skills & Tools
Advertising posters, logo, and campaign graphics for the GOGO brand.
Overview
Alongside the GOGO boot, I designed a supplementary marketing plan, logo, and advertising posters to bring the brand to life. Swap these gallery images for poster-only files in img/presq-posters/ whenever you want.
Gallery
Skills & Tools
Two self-branded resumes — one for the person I am, one for the person I am growing into.
Overview
The current resume is muted on purpose: restriction, a too-big head, glasses, and the feeling of having more to do than range to do it with. The future one is louder, more relaxed, and leaves the dates off. Process ran references → vibe → paper sketch → black-and-white layout in Photoshop → a type and color guide → then color, copy, shadows, and the last decorative layer.
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Skills & Tools
Poster and flyer work for events — Masjid Al Mumin, SHIFT SC, and PresQ Studios.
Overview
A run of freelance event flyers and posters: community work for Masjid Al Mumin, infographic-led pieces for SHIFT SC, and campaign posters for PresQ Studios. Drop more finished files into img/masjid/, img/shift/, and img/presq-posters/ anytime.
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Skills & Tools
WINTR//CORE — a collab that puts Crocs into extreme sportswear through Winter X Games.
Overview
People started noticing them last winter. This deck pitches Crocs x Winter X Games as a high-fashion, high-altitude collab: EVA protection, modular pads, and an extreme silhouette so wearers become the campaign. Crocs gets a lane in extreme sportswear and a higher price point. X Games gets more viewership, more women, and people who do not already watch sports. The myth is the product — athletes as figures in the sky, Crocs as the thing they wear down.
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Skills & Tools
Claude helps founders build. Claude 9 helps them launch.
Overview
Claude 9 is a go-to-market layer for Claude, made with Reem K and Rania K. Most vibe-coded apps stall after launch — 25M+ generated, then no users, no revenue, and a loop that starves the coding tools themselves. Claude is strong from idea to build and weak from launch through growth. Claude 9 fills that gap with three GTM features: Intelligence (ICP targeting, live traffic, competitor gaps), Deploy & Host (one-click AWS, Docker, Kubernetes), and Optimize (autonomous rewrites measured from real data). The work covers the strategy, the product UI, and the five-year prompt-to-product roadmap.
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Skills & Tools
Short, focused product and UX engagements.
Overview
User research, information architecture, and interface design for products that have to work in the real world — apps, sites, and physical prototypes. Related work includes Mattel, Furniture, and MemeSocial.
Evaluation, geospatial analysis, and visualization.
Overview
Evaluation frameworks, geospatial analysis, and visualization that turn messy public or product data into something a team can actually act on. Related work includes Arkadium, Shade Gap, and Pneumonia Detection.
Identity, campaigns, and youth-facing communications.
Overview
Identity systems, posters, campaigns, and youth-facing communications — from first sketch through print, merch, and social. Related work includes MOCA, Estera, PresQ, and Masjid Al Mumin.
Skills
What's in the box
Toolbox
Adobe Creative Suite
Figma
Canva
HTML
CSS
R
Python
Excel
Google Cloud
Framer
Zeinab Drameh is a designer, developer, and strategist at the USC Iovine and Young Academy with a background spanning UX design, brand identity, data analytics, machine learning, nonprofit communications, and research.
Rooted in Central LA, she builds work that sits at the intersection of design, technology and social impact, bringing both creative and analytical thinking to every problem she takes on.
In her free time, she enjoys reading, spending time with friends, listening to post-punk music, and making art :)
